Olaf Acker

Partner / EMEA Digital Services Leader, PwC Strategy&


Olaf Acker is a Partner at Strategy& Germany and leads the firm’s Digital Services practice in Europe, Middle East and Africa. He has over 17 years of strategy consulting and industry experience serving clients in Europe, North America, and the Middle East. Before joining Strategy&, he worked in the interactive media and financial services industries.

Olaf has led a number of large-scale technology and digital transformation programs, primarily in the communications and technology industries, but also worked on digital strategy across industries, particularly in energy/utilities and chemicals. He has a technology background and a passion for leveraging technology to change the way people work, interact with customers and (r-)evolutionize B2B businesses. He is a regular speaker and moderator at technology-focused events and has authored numerous technology-related viewpoints.

Return to Experts