Judge

Gustavo da Machado

Professor, FIAP

Latin America

Gustavo Machado is a passionate designer, educator and entrepreneur with extensive experience in strategy, innovation, and entrepreneurship.

Gustavo has over 25 years of professional and academic career in Brazil and Canada, including interaction and communication design, business strategy, and innovation consulting.

Gustavo´s MFA thesis explored the intersection between Digital Media and Sustainability. He currently teaches Innovation, Entrepreneurship, Design Thinking and IoT at FIAP University in São Paulo, Brazil.

Why are you optimistic about the future of work?

Because above all professional and personal challenges, our future lies in the intersection between people and technology.

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