Caroline Shin

CEO, Co-Founder, Vacatia


US & Canada



Caroline is a seasoned travel and hospitality executive who is passionate about building companies that embrace technology to deliver a stellar customer experience. She is currently the CEO of Vacatia, a resort marketplace for family vacations. Previously, she was the lead website architect on the startup team at Hotwire, and also managed product and supplier relations. Caroline also led global CRM and revenue management functions for Starwood Hotels and Resorts. As SVP at Sentient Jet, she oversaw client services and command center operations, and launched a new technology platform for flight management. Caroline also co-founded Store Vantage, a SaaS scheduling and CRM system for service businesses. Caroline was a technology and strategy consultant at Accenture and Scient, working with Fortune 500 and startup clients. Caroline holds a degree in Nuclear Engineering from MIT.

The MIT Inclusive Innovation Challenge to become Economic Prosperity Challenge in 2020